Sydney, Australia, February 28, 2013 — CargoWise®, a global leader in technology solutions for logistics service providers (LSPs), announced an exciting new distribution partnership with Asvinta Solutions, which will enhance local delivery of ediEnterprise in this rapidly expanding logistics hub.

Founded in 2009, Asvinta has quickly developed expertise in delivering information technology solutions to the logistics and freight forwarding sector in response to rapid expansion of the supply chain sector in Sri Lanka. According to Asvinta director Roy Balasuriya, the Sri Lankan Government has dedicated significant resources to developing infrastructure to ensure the country becomes a world-leading logistics hub, creating significant opportunities for private sector suppliers with supply chain expertise.

“We could see that opportunities in the logistics and supply chain sector were expanding rapidly, creating a vacuum in the market for information technology providers to service that space,” Balasuriya said. “We went to market to look for partners with a well-established global presence that could deliver a complete solution for the supply chain industry, and really no software came close to ediEnterprise.”

According to Balasuriya, ediEnterprise is perfectly suited to the Sri Lankan market as it offers an excellent combination of global reach, comprehensive products, reliable service and flexible pricing thanks to its cloud-based or hosted model.

“The on-demand pricing model and hosted offering is ideally suited to the Sri Lankan customers because it removes much of the upfront and management costs usually associated with the implementation of new software,” Balasuriya says.

CargoWise Vice President Partner Management Volodya Bilanovsky welcomed the new distribution arrangement, saying it will open up enormous opportunities in a region that is set for a period of sustained growth.

“The partnership with Asvinta will extend our capability to deliver ediEnterprise to one of the fastest growing markets in the Asian region, and provide our existing and new customers with a wide range of local product features,” Bilanovsky says. “Strong local support will also enable Sri Lankan logistics companies to use market leading technology to expand into new vertical markets and offer new services.”

Media Contact:  Lisa Tree, lisa.tree@wisetechglobal.com

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