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ediSales&Marketing Overview
ediSales&Marketing is the first integrated CRM module specifically designed for the freight forwarding industry!
Centralize the maintenaince of all your buy rates, company tariffs and quotations through an online sales tariff management system
capable of handling multiple "standard" tariffs.
When it comes time to invoice, full auto-rating ensures that the right rate is invoiced to the right client for each specific shipment.
Similarly the system offers a powerful auto-costing system. Online cost tariffs from suppliers with TACT rates are automatically integrated into the
auto costing process.
The full sales and marketing management system includes a comprehensive sale quotation system that links to the rating sytem, meaning you
can specify client rates simply by placing a mark up on your buy rates!
Client data gathering, quotations and a range of management reporting options enables you to measure sales staff performance across the
entire sales funnel - from cold call management to quotation to completed sales.
ediSales&Marketing empowers you to manage campaigns and provide up-to-date communication to your sales team, prospects, customers, suppliers
and business partners.
Target your campaigns by segmenting your organization's database by country, trade lane, sales representative and even customer service representative.
ediSales&Marketing assists you with tracking sales leads and opportunties for each marketing campaign.
When a lead turns into an opportunity, simply record the sales opportunity and start tracking your sales representatives activities and
pipeline. Allocate tasks such as phone calls and appointments that are automatically added to MS Outlook.
In fact, ediEnterprise will integrate and track all your client communication and sales activity!
That means you can analyze the results of each campaign to discover what works and what doesn't - so that your marketing budget can be focused on your most effective performers.
